全球鮪罐市場概況德國鮪罐買家不僅無法完全履行合約，同時存貨也岌岌可危。據聞很多進口商飽受國內外價差衝擊損失甚劇。正鰹的生鮮原料價格已飆升至1,700美元，曼谷的生產成本及運費攀升後鮪罐價格勢必也跟著水漲船高。現在因為價格上揚及環境相關議題對進口商非常不利，如鬧得沸沸揚揚的人工集魚器(FADs)對生態衝擊等。菲律賓最大的鮪罐製造商Century Pacific Group期望，2011年銷售量在生產成本仲介網高漲及需求轉弱的低迷國內市場中闖出一片天；即便整體銷售成長，仍較2010銷售佳績相差12-13%之多。C公司因為無法壓低生鮮原料及包裝成本只好提高精選產品價格2-5%。C公司每年熱售50,000萬的肉罐及鮪罐。為長遠的發展，C公司與PNG等擁有豐富鮪魚資源之國家合作設廠，成功外銷歐洲，積極拓展海外市場；該廠現在每天的生產力為120公噸，可望於明年初增產300-350公噸為歐洲市場自有品牌代工；自有品牌室內裝潢代工輸出及名牌銷售約佔總收益的三成。全球最大的鮪罐製造商泰聯(Thai Union Frozen Plc;TUF)表示，正鰹生鮮原料價格巨幅波動、泰銖走強及高價收購MW系列品牌，造成2011年第一季的銷售額較去年2,770萬美元下滑9%至2,500萬美元。然而以美元計價的銷售額仍較2010年第一季的49,800萬美元飆升49%至74,300萬美元。鮪類產品的產量及產值則因收購MW系列品牌效應，分別成長52%及82%。（摘譯於INFOFISH 室內設計Trade News, No. 9/2011，16 May 2011）Germany: Canned tuna buyers are not fully covered to fulfil their contracts and are struggling to maintain stocks.Reportedly, many importers are trying hard to minimize heavy losses due to the gap and incompatibility between theinternational and the domestic prices. They have been closely watching the rising of raw material 系統傢俱skipjack price whichhas reached US$1700, cfr Bangkok and is expected to further strengthen in the near future, pushing canned tuna pricesup. In general, business is currently difficult for importers due to the rising price and environment related issues,particularly the Fish Aggregating Devices (FADs) issue which is becoming a hot topic in Europe.Philippines: 商空設計Century Pacific Group, the country’s major canned tuna producer, expects slower sales growth in 2011due to rising production costs and weakening demand in the domestic market. The rise in sales, could be lower than the12%-13% growth recorded in 2010, the company said. The company already implemented a 2-5% price increase inselected products given higher raw 婚紗material and packaging costs. To ensure a long term growth, the company isaggressively tapping overseas markets and building production facilities abroad. Century Pacific sells around 500million canned food products a year which include canned tuna and canned meat. The company, along with foreignpartners, is expanding its factory in tuna-rich Papua New Guinea as a 當舖means to export to Europe. The plant’s capacity iscurrently 120 metric tons (MT) per day and it will increase to 300 to 350 MT early next year, which will allow privatelabel manufacturing for European markets. This export business of private label production and branded sales accountfor about 30% of total revenues.Thailand: Thai Union Frozen Plc (TUF), the world’s 鑽石largest canned tuna producer, reported a 9% fall in netprofit in the first quarter of 2011 to Baht 752.8 million (US$25 million) from Baht 831.2 million (US$27.7 million) lastyear. The drop was due to the highly volatile raw material prices of skipjack, a stronger baht, a higher interest burdenand expenses related to the acquisition of MW Brands. However, its sales 票貼rose significantly by 49% in US dollar termsto US$743 million compared to US$498 million in the first quarter of 2010. Tuna products, in particular, reportedsignificant sales growth both in volume and value terms by 52% and 82% respectively, thanks to the acquisition of MWBrands.


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